Overcoming the Silver Bullet
Syndrome in Network Marketing
Unfortunately,
in the network marketing industry, too many organizations continue to use “Get rich quick” or “It’s easy” recruiting tactics that lure people into the industry
for all of the wrong reasons. Is it any wonder that, upon finding that the reality
of business is not what they expected, they drop out almost as quickly as they
enrolled?
Is that
any wonder? Most traditional employers have discovered that there are a lot of
people looking for jobs but there really aren’t that many people looking for “work”.
That’s why the great employment trade-off exists…. Most people work just hard
enough to keep from getting fired and most employers pay just enough to keep them
chained to their desk.
And, most
people follow exactly the same plan upon enrolling in their network marketing
company. They came on board thinking that it would be easy and that someone
else would do most of the work for them. They came into the industry looking
for ‘the guy in the white hat and silver bullet’ to swoop in and save them from
failure.
The ‘upside’
in network marketing, mlm, or most any direct sales organization is that there
is truly an opportunity to create amazing success stories. However, the ‘downside’
is that, like in any business….. creating success requires rolling up your
sleeves and getting to work.
In your
own enterprise, the results you get will very closely parallel your efforts. You
can’t hang out in your “cubicle” and hope that no one will notice that you are
doing nothing while still drawing a paycheck.
Therefore,
when you get up in the morning and look at the person in the mirror be the CEO
of your business. Ask yourself, “What have I done to create my own success? As
the leader of this organization, would I continue to employ ME?”
If the
answer to that question is a clear and resounding, “Yes!” you are on your way!
Network
marketing takes a big negative “hit” because so many people fail.
Critics blame
the industry.
Truth is,
Network Marketing Works…. If you work!
So, if
you are one of the many waiting for someone to come to your rescue and carry
you to success in your network marketing career….don’t hold your breath.
Get to
work and win. It’s worth it.
Don't expect to be instantly successful.....
There are
no Silver Bullets!